Kira Peterson is the soul within the Verikira Naturals brand. Her visionary approach to health and beauty guides the organization toward its grand vision — to create a world-class organization that is wholly committed to natural and organic product development for the benefit of all.

Kira’s personal passion as an advocate of healthy choices began years ago when she was diagnosed with a complex muscle illness. She began the journey of acquiring knowledge to proactively manage her health. And her path led to great discoveries. Discoveries she chose to share in a most vital way with all those she encounters. Kira resigned from her corporate job and created Verikira Naturals.

In her new position as President of Verikira Naturals, Kira has the opportunity to serve humanity in a socially responsible way — by providing natural choices for a healthier life. Her fervent faith also drives her vision. As an ardent volunteer, Kira lives the social responsibility she espouses by supporting impoverished, malnourished, and orphaned children through various nonprofit organizations throughout the world. She lives, along with her husband and family, in Minnesota. Kira is devoted to her new journey of health and wellness. And she warmly welcomes you along the way.

"Whether it's my own family packing food for starving children throughout the world, or my faith family running summer camps for impoverished orphans in Vietnam, my volunteer work is elemental to who I am. It gives that elusive feeling of hope to many who live quite hopeless lives. And in return it nourishes my own soul and strengthens my heart".
— Kira Peterson